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Showing 9 out of a total of 19 results for community: İktisadi ve İdari Bilimler Fakültesi.
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Consumers Purchase Intentions For Foreign Products: An Empirical Research Study In Istanbul, Turkey
Akagün Ergin, Elif
(
2010-12
)
Do Young Consumers Abandon Ship after a Celebrity Endorsement Scandal? Evidence from an Emerging Market
Akagün Ergin, Elif
;
Özdemir, Handan
(
2019
)
Impact of Loyalty Cards On Customers’ Store Loyalty
Akagün Ergin, Elif
;
Parıltı, Nurettin
;
Özsaçmacı, Bülent
(
2007-02
)
Insights into Consumer Preference of Foreign Brand Names: Reality or Myth?
Akagün Ergin, Elif
;
Özsaçmacı, Bülent
(
2014
)
Key Factors for Student Recruitment: The Issue of University Branding
Taş, Ayşegül
;
Akagün Ergin, Elif
(
2012
)
Giyim ve gıda ürünleri kategorilerinde tüketicilerin plansız satın alma davranışları üzerine bir araştırma
Akagün Ergin, Elif
;
Özdemir Akbay, Handan
(
2011
)
Milli ve Kültürel Değerlerin Marka Tercihine Etkisi: Televizyon Reklamları Üzerine Bir Araştırma
Özdemir, Handan
;
Akagün Ergin, Elif
;
Avcı, Mustafa Serhat
(
2021
)
The Role of Social Media on Establishing Brand Value: A Content Analysis on Banks in Turkey
Ergör, Zeynep Birce
;
Akagün Ergin, Elif
(
2016-02
)
Yıldız Gücü (Star Power): Yıldız Sporcular Y KuşağıTüketicilerinin Tüketim Kararlarını Etkiler Mi?
Özdemir, Handan
;
Akagün Ergin, Elif
;
Avcı, Mustafa Serhat
(
2021
)
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Author
Akagün Ergin, Elif (19)
Özdemir, Handan (6)
Avcı, Mustafa Serhat (2)
Parıltı, Nurettin (2)
Taş, Ayşegül (2)
Özsaçmacı, Bülent (2)
Ergör, Zeynep Birce (1)
Kurtulmusoğlu, Feride Bahar (1)
Özdemir Akbay, Handan (1)
Özdemir, H. (1)
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Subject
Consumer Behavior (4)
Purchasing Decision (3)
Brand Prestige (2)
Brand Value (2)
AHP (Analitic Hiyerarchy Process) (1)
Atletik Yıldız Gücü (1)
Brand Management (1)
Brand Quality (1)
Brand Reputation (1)
Celebrity Endorsement (1)
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Date Issued
2020 - 2021 (2)
2010 - 2019 (14)
2005 - 2009 (3)
Has File(s)
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No (7)